Advertising Sales Planner

2 Days Old

Get AI-powered advice on this job and more exclusive features. This range is provided by Vaco by Highspring. Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range $65,000.00/yr - $70,000.00/yr Director of Recruiting @ Vaco | Talent Acquisition Expert Client: Well Known Media/Advertising Organization Role: Advertising Sales Planner Salary: $65,000 - $70,000/annually + Benefits Location: Manhattan, New York (1-day in office - midtown) Job Description Partner daily with internal Sales teams to develop strategic, customized omnichannel media plans across CTV/OTT, OLV, Display, Audio, Native, and more Own and manage the pre-sales workflow from intake to proposal, ensuring alignment with client KPIs, inventory availability, platform targeting, and pricing thresholds Serve as a go-to expert on our DSP product offerings, especially within our DSP platform, including capabilities related to behavioral, geo, demo, and 1st/3rd party audience segments Provide recommendations to Sales based on reach & SOV goals, historical performance, and pacing benchmarks Maintain fluency in performance-based and impression-based planning models to meet client conversion, engagement, or awareness KPIs Collaborate with Ad Ops and Planning Leadership on inventory forecasting and budget allocation strategies Ensure media plans reflect accurate pricing, delivery forecasts, and data fees when target audience is layered in Support audience-first storytelling by translating RFP requests into targeted media strategies, proactively suggesting enhancements Identify inefficiencies and contribute to continuous improvement across our planning systems, workflows, and tools Periodically assist in user testing, platform rollout support, and internal education efforts for new planning tech and features Seniority level Mid-Senior level Employment type Full-time Job function Advertising, Marketing, and Sales Industries Broadcast Media Production and Distribution Media and Telecommunications Technology, Information and Media Referrals increase your chances of interviewing at Vaco by Highspring by 2x #J-18808-Ljbffr
Location:
New York, NY, United States
Job Type:
FullTime
Category:
Management Occupations