We are looking for a hands-on B2B Sales Representative to drive growth across the Belgium and Netherlands markets.

This role is open to both full-time candidates and/or freelancers / self employed individuals who have an expertise in B2B Sales.

In this role, you will own the full B2B sales cycle, working with qualified leads generated by our marketing team, from initial contact through to account development and long-term relationship management.

You will work closely with Marketing and internal stakeholders to build a scalable, data-driven sales approach, while acting as a trusted commercial partner to our B2B customers.

This role is ideal for someone who thrives in autonomy, enjoys building markets, and is comfortable operating both strategically and operationally.

Key Responsibilities

• Own and develop the B2B sales pipeline for Belgium and the Netherlands, working with qualified leads generated by our marketing team
• Convert marketing-qualified leads into new B2B customers across relevant industries
• Manage the full sales cycle, from first contact and qualification through negotiation and closing
• Grow and “farm” existing accounts through upselling, cross-selling, and long-term relationship management
• Act as a trusted commercial partner and primary point of contact for key accounts

• Build strong, long-term relationships with decision-makers and stakeholders
• Develop tailored account strategies to maximise customer lifetime value
• Ensure high customer satisfaction and retention through proactive account management
• Maintain accurate and up-to-date records in the CRM system
• Track sales performance, pipeline health, and forecasting
• Work closely with Marketing to ensure high-quality lead handover and alignment on campaigns
• Provide feedback from the market to support product, pricing, and go-to-market decisions

• Represent the company at industry events, conferences, and trade shows
• Monitor market trends, competitor activity, and customer needs in BE & NL
• Contribute to the continuous improvement of sales processes and tools

Requirements

• 3+ years of experience in B2B sales, business development, or key account management
• Proven track record of acquiring and growing B2B customers
• Experience managing complex sales cycles and multiple stakeholders
• Strong negotiation and communication skillsComfortable working independently and managing your own agenda
• Structured, proactive, and results-driven mindset
• Preferred languages: Dutch – mandatory, English – mandatory, French – strong advantage

What We Offer

• A high-impact role with full ownership of the BE + NL market
• A dynamic, entrepreneurial environment with room to shape strategy
• Close collaboration with Marketing and leadership
• Competitive compensation package with performance-based incentives
• Flexibility and autonomy in how you manage your work and accounts