Summary

The Sales Director is accountable for achieving or exceeding all sales targets for their assigned territory.

Key Responsibilities Accountable for attainment of annual volume, gross profit and safety goals for assigned territory Accountable for performance of all sales, distribution, ad and display goals in assigned chains Ensure supplier satisfaction by achieving mutually agreed up on annual business plan volume and distribution objectives Assist with product forecasting by providing input on sales trend variances to allow for inventory modifications Partner with Senior Management to ensure effective and efficient day to day operations; perform regular evaluations of sales department call frequency and service levels, out of sequence patterns, instill "Perfect Stop" and Route Execution to maximize efficiencies and reduce costs Drive sales performance through Columbia Qualifier programs in accordance with company policies Schedule, organize and lead all sales meetings as required Perform Columbia Trade Retail Standards (CTRS) surveys as frequently as required by Senior Management Identify and communicate opportunities seen within the market to senior management and proactively problem solve to make improvements Recruit, train, motivate and develop your team Key Competencies Strong sense of accountability Ability to develop and motivate staff to achieve maximum potential General knowledge of industry products Excellent oral and written communication skills Effective organizational, analytical and time management skills Ability to develop strong relationships with internal and external customers Ability to work independently while managing multiple tasks and meet deadlines Proficiency with Microsoft Office and sales reporting programs Knowledge of budgetary process and management Ability to build presentations and develop business reviews utilizing current data Demonstrate flexibility in overcoming objections and personalities People Management

This position will manage a diverse group of employees from individual contributors to middle management people leaders

Physical Demands Lift/Carry and Push/Pull up to 50lbs Bend/stoop/crouch/squat/use arms/wrists/hands/grasp Use of industry tools: hand truck, six wheeler, manual pallet jack, box cutter Work indoors and outdoors Driving required Position Type/Expected Hours of Work

This is a full-time position, days/hours of work vary, and may include weekends

Travel

Ability to travel throughout the day for visits to customer accounts

Required Education and Experience High School diploma or GED required Valid driver's license and auto insurance required Minimum of five (5) years previous beverage industry sales experience Minimum of three (3) years previous sales management experience Preferred Education and Experience Bachelor's or advanced degree Compensation Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location Employees (and their families) are eligible for medical, dental, vision, and basic life insurance. Employees are able to enroll in our company's 401k plan. Employees are also eligible for 80 hours of vacation every year and 7-8 days of paid holidays throughout the calendar year (depending on location) Hired applicants may be eligible for [incentives/ bonuses/ annual bonuses]

Classification: Exempt

Reports to: Regional General Manager