Director, Sales & Marketing

New Yesterday

Key Responsibilities Team Leadership & Management Manage the Team:
Recruit, hire, train, and mentor a team of Sales Executives, fostering a culture of success, accountability, and collaboration. Performance Coaching:
Set clear sales quotas and performance objectives. Conduct regular one-on-ones, pipeline reviews, and coaching sessions to ensure team members achieve their goals. Professional Development:
Nurture the professional growth of your team members, creating a pathway for future leaders. Sales Strategy & Plan Development Develop the Sales Plan:
Design and execute a multi-year strategic sales plan to expand our customer base and ensure market leadership in the local government sector. Market Strategy:
Define and manage sales territories, analyze market trends, and identify new opportunities for growth. Go-to-Market Execution:
Collaborate with the Marketing department to create and implement effective lead generation and brand awareness campaigns. Forecasting, Reporting & Operations Sales Forecasting:
Own and manage the sales forecast with a high degree of accuracy, providing regular updates to senior leadership. Reporting & Analytics:
Develop and maintain reports on key performance indicators (KPIs), sales pipeline health, and team performance. Use data to identify trends, pinpoint challenges, and drive strategic decisions. Sales Process Optimization:
Refine and enforce the sales process, ensuring the team effectively utilizes the CRM (e.g., Salesforce) and other sales tools. Executive Sales & Client Relations Complex Deal Support:
Actively participate in the sales cycle for key strategic accounts, assisting team members in complex negotiations and high-level presentations. Executive Sponsorship:
Build and maintain relationships with key clients and prospects, acting as an executive sponsor on major deals. Contract Approval:
Review and approve significant proposals and contracts, ensuring they align with company goals and standards. Qualifications & Skills Required: Bachelor's degree in Business, Marketing, or a related field, or equivalent professional experience. A minimum of
10+ years of experience
in enterprise software sales, with at least
4-5 years in a sales management role
leading a team. Deep experience and a strong network within the public sector / local government market (B2G). Demonstrated ability to develop and execute a strategic sales plan and consistently drive revenue growth. Proven success in recruiting, training, and leading a high-performing sales team. Strong analytical skills with extensive experience in sales forecasting, pipeline management, and data-driven reporting. Exceptional leadership, communication, and presentation skills. Proficiency with CRM software (e.g., Salesforce) is essential. Preferred: Experience managing remote or geographically distributed sales teams. Prior experience selling specific government software solutions (e.g., ERP, public safety, community development). MBA or other advanced degree is a plus.
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Location:
Sarasota