About the Role:

The Sales Lead in the retail trade industry plays a pivotal role in driving sales performance and ensuring exceptional customer experiences within the store. This position is responsible for leading and motivating the sales team to achieve and exceed sales targets while maintaining high standards of customer service. The Sales Lead acts as a bridge between store management and sales associates, facilitating communication and operational efficiency. They analyze sales data and market trends to develop strategies that enhance product visibility and customer engagement. Ultimately, the Sales Lead contributes to the overall profitability and reputation of the retail establishment by fostering a dynamic and results-oriented sales environment.

Minimum Qualifications:

• High school diploma or equivalent; a bachelor’s degree in business, marketing, or a related field is preferred.
• Proven experience in retail sales, with at least 2 years in a supervisory or leadership role.
• Strong understanding of retail sales principles and customer service practices.
• Proficiency in using point-of-sale (POS) systems and basic computer applications.
• Excellent communication and interpersonal skills.

Preferred Qualifications:

• Experience working in a fast-paced retail environment within the retail trade industry.
• Demonstrated ability to lead and develop a high-performing sales team.
• Knowledge of inventory management and merchandising techniques.
• Familiarity with sales analytics tools and CRM software.
• Additional certifications in sales or retail management.

Responsibilities:

• Lead, coach, and motivate the sales team to meet and exceed sales goals on a daily, weekly, and monthly basis.
• Monitor sales performance metrics and provide regular feedback and training to improve individual and team results.
• Ensure the sales floor is well-organized, visually appealing, and stocked according to company standards.
• Handle customer inquiries and resolve escalated issues to maintain high levels of customer satisfaction.
• Collaborate with store management to implement promotional campaigns and merchandising strategies.
• Assist in recruiting, onboarding, and training new sales associates to build a competent and motivated team.
• Prepare and present sales reports to management, highlighting achievements, challenges, and opportunities.
• Maintain compliance with company policies, procedures, and retail regulations.

Skills:

The Sales Lead utilizes strong leadership and communication skills daily to inspire and guide the sales team toward achieving targets. Analytical skills are essential for interpreting sales data and market trends to make informed decisions that drive business growth. Customer service skills are applied continuously to ensure that customer interactions are positive and that any issues are resolved promptly. Organizational skills help maintain an efficient and attractive sales floor, while problem-solving abilities enable the Sales Lead to address challenges proactively. Additionally, proficiency with retail technology, such as POS systems and CRM software, supports effective sales tracking and team management.