Senior Sales Marketing Coordinator

New Today

The Senior Marketing Coordinator plays a key role in driving NELSON Worldwide’s growth by leading strategic, creative, and high-impact pursuit efforts. This position serves as both a strategic pursuit leader and a hands-on proposal manager , bridging business development strategy and execution. You will collaborate closely with Practice and Business Development Leaders to develop winning strategies, craft compelling narratives, and deliver pursuit materials that bring NELSON’s brand and design philosophy to life.
Attributes to support the NELSON Culture: Go All-In – Take responsibility for your actions, do what you say and always lead by example
Keep It Real - Communicate with empathy, transparency and respect to support each other in the pursuit of great work
Embrace Growth - Seek to learn, grow and experiment to fuel our future
Think Boldly - Exude a passion for problem solving, creativity and curiosity in everything you do
Be You – Express your unique self and actively engage in our fun, diverse community of real people Qualifications :
To perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Critical features of this job are described under the headings below. They may be subject to change at any time due to reasonable accommodation or other reasons. Essential Duties and Responsibilities include the following. Other duties may be assigned: Strategic & Leadership Responsibilities: Partner with Practice Leaders and opportunity owners to plan, lead, and execute pursuit strategies that position NELSON for success.
Facilitate capture planning and Go/No-Go sessions, helping teams identify win themes, value propositions, and differentiators.
Lead and mentor proposal-assigned marketing team members to ensure quality, efficiency, and alignment with firm strategy.
Collaborate with Business Development Strategy Leaders to monitor pursuit pipelines, readiness, and resource allocation.
Maintain awareness of market and client trends to inform competitive intelligence and pursuit positioning.
Actively participate in business development and pipeline review meetings to align efforts with practice priorities.
Support training and best practice sharing across the national Sales & Marketing team. Execution & Production Responsibilities: Lead proposal efforts from concept through delivery — including writing, editing, compliance, and design coordination.
Develop, storyboard, and edit proposal narratives and presentations that express NELSON’s brand voice and client value proposition.
Manage proposal schedules, resources, and deadlines, ensuring timely, compliant, and visually compelling submissions.
Conduct research and develop tailored supporting materials that strengthen pursuit messaging.
Oversee proposal production and submission logistics (digital and print).
Complete client prequalification forms, questionnaires, and statements of qualification.
Maintain accurate personnel, project, and pursuit data within internal databases and CRM platforms (Deltek, HubSpot, or similar). Education and/or Experience : + years of proposal, writing, and marketing experience in the AEC industry.
Proven ability to lead and manage complex pursuits from strategy through final submission.
Strong persuasive writing, editing, and storytelling skills with a demonstrated ability to translate technical content into client-focused messaging.
Strategic thinker with deep understanding of architecture and design markets, positioning strategy, and client engagement.
Excellent interpersonal communication and relationship-building skills across all levels of the organization and with teaming partners.
Highly organized and detail-oriented, with strong project management skills and the ability to manage multiple priorities simultaneously.
Proficiency in Microsoft Office Suite, Adobe Creative Cloud (especially InDesign), and CRM platforms such as HubSpot or Salesforce.
Familiarity with data analytics tools to support pursuit tracking and decision-making.
Experience leveraging AI-driven tools (ChatGPT, CoPilot, or similar) for marketing content, research, and analysis.
Collaborative, proactive, and adaptable, with a commitment to continuous learning and quality excellence. Preferred Attributes: Passion for storytelling and visual communication that conveys design excellence and client value.
Ability to connect market insights with creative strategy to drive differentiation in competitive pursuits.
Experience analyzing pursuit metrics and success rates to inform future strategy.
Comfortable in a fast-paced, collaborative environment with shifting priorities. To express interest, please submit a resume and portfolio (or any samples of your work- graphic design and/or layout--proposals or presentations are preferred).
Depending on candidate preference and location, this position can be fully remote or part of NELSON’s in-office hybrid work schedule. National Salary Range (regional cost of living, years of relevant experience, certifications, etc. are considered into the hiring process): $, - $, contingent upon relevant experience. Additional compensation includes bonuses and benefits (compensation factors are based upon years of relevant experience, qualifications/licensure, education, and location.) Bonuses can include but are not limited to: Long Term Incentive Plan, Short Term Incentive Plan, Profit Sharing Benefits of NELSON : (additional benefit details can be found at:) (K) plan with company match
Full health benefits including medical, dental, and vision
Wellness program with rewards for healthy activities
Pet Insurance
Opportunities for career advancement
Paid time off and holiday pay
Paid parental leave
Flexible working schedules and work from home options based on client’s needs
Professional Development including discretionary support and reimbursement for registrations, certifications, and membership to a professional organization NELSON and its related affiliates are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, race, color, ancestry, religion, sex, sexual orientation, gender identity or expression, transgender, national origin, status as a protected veteran, disability or any other classification protected by law.
LI-Hybrid
LI-MV
Location:
Atlanta
Job Type:
FullTime