Job Title : Vice President of Sales and MarketingLocation : Washington, DC Metro AreaJob Type : Full-Time | ExemptCompensation : $160,000 - $170,000Benefits : This position is eligible for medical, dental, vision, 401(k)Vice President – Sales & MarketingThe Vice President of Sales & Marketing is a senior executive responsible for leading the organization’s efforts to develop, manage, and grow diversified revenue streams. This role oversees the creation and execution of strategies that drive revenue growth, enhance profitability, and support long-term customer engagement across the entire customer lifecycle. The position also directs marketing and communication initiatives to align with overall business objectives. It involves leadership and oversight of both the sales and marketing functions.This position requires a strong strategic mindset, broad business acumen, and a deep understanding of sales and marketing processes in service-driven organizations. Critical to success in this role is the ability to build and maintain relationships with internal and external stakeholders—including clients, partners, suppliers, and internal leadership—to ensure business goals are consistently met.ESSENTIAL DUTIES AND RESPONSIBILITIESOther duties may be assigned.Revenue Growth : Lead the development and execution of strategies to drive diversified and sustainable revenue growth across the enterprise.Customer Acquisition : Expand the organization’s customer base by identifying new markets and improving conversion rates through targeted sales and marketing initiatives.Customer Retention : Strengthen customer loyalty by ensuring excellent customer experiences and maintaining long-term relationships through the customer lifecycle.Sales & Marketing Leadership : Manage the sales and marketing teams to meet strategic goals. Provide training, support, and performance oversight. Establish organizational structures, processes, compensation plans, and strategic plans to support sales growth.CRM Utilization : Oversee effective use of CRM platforms to drive customer engagement, lead management, and business development initiatives.Proposal Development : Lead the development of competitive and customized responses to client requests, including RFPs, RFIs, and RFQs, collaborating with internal subject matter experts.Data-Driven Strategy : Utilize analytics to identify opportunities, forecast revenue, and assess campaign performance. Translate data into actionable strategies to improve results.Market Intelligence : Monitor market trends and competitive positioning. Develop strategies to reinforce and grow the organization’s market presence.Industry Engagement : Represent the organization at conferences, events, and customer engagements to support growth and visibility.SUPERVISORY RESPONSIBILITIESProvide leadership and management to both Sales and Marketing departments.QUALIFICATIONSTo perform this job successfully, the individual must demonstrate the following :SKILLS AND ABILITIESStrategic Thinking : Ability to define vision, set long-term objectives, and drive execution of strategic plans.Analytical Competence : Proficient in interpreting data and market insights to inform strategic decisions and measure performance.Communication Skills : Excellent verbal and written communication skills with the ability to present to diverse audiences and articulate complex concepts clearly.Leadership : Proven ability to inspire and guide teams, manage performance, and foster a collaborative culture.Problem-Solving : Strong critical thinking skills to address challenges creatively and effectively in dynamic environments.Business Acumen : Understanding of contracts, negotiations, and value propositions.Agility : Capable of adapting quickly to changing market conditions, technologies, and organizational priorities.Technical Proficiency : Strong command of Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams) for reporting, analysis, and presentations.Resource Management : Ability to deliver results efficiently with limited resources.Willingness to Travel : Travel may be required based on business needs.EDUCATION AND EXPERIENCEMinimum of 15 years’ experience in sales and marketing leadership roles.Bachelor’s degree in business, marketing, or a related field preferred.Experience managing complex sales cycles and working with diverse customer segments.LANGUAGE SKILLSAbility to interpret and develop reports, business cases, and proposals.Skilled in developing persuasive content for both internal and external stakeholders.MATHEMATICAL SKILLSProficiency in budgeting, forecasting, and ROI analysis.Strong ability to evaluate financial and performance data.REASONING ABILITYAbility to analyze complex issues, synthesize information, and make data-informed decisions.PHYSICAL DEMANDSStandard office-based physical requirements. Reasonable accommodations will be made as needed.WORK ENVIRONMENTTypical professional office environment with minimal exposure to adverse conditions.Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Addison Group complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. Reasonable accommodation is available for qualified individuals with disabilities, upon request.Admin5 #J-18808-Ljbffr