Director of Sales

New Today

As the Sales Director you will have responsibility for leading and driving the strategic sales initiatives for the Test and Measurement division, overseeing regional and global sales teams. This role is responsible for developing and executing sales strategies, expanding market share, and building strong customer relationships across key verticals such as electronics, automotive, aerospace, telecommunications, industrial manufacturing and high-speed datacenters. This position will be based in Morgan Hill, CA or working remotely depending on the candidate’s location.
Key Responsibilities include:
Strategic Leadership Develop and implement comprehensive sales strategies aligned with business goals for both domestic US and global markets.
Identify growth opportunities in emerging markets and technologies.
Collaborate with engineering and marketing to align offerings with customer needs. Team Management Lead, mentor, and manage a high-performing sales team including direct and indirect sales channels, distributors, and strategic partners to maximize market reach.
Set clear performance targets and KPIs; monitor and report on progress.
Foster a culture of accountability, innovation, and continuous improvement. Customer Engagement Build and maintain strong relationships with key customers and partners.
Understand customer applications and provide actionable market intelligence, customer feedback, and competitive insights to influence product and go-to-market strategies. Sales Operations Oversee forecasting, budgeting, and pipeline management.
Ensure CRM systems and sales processes are optimized for efficiency. This position will be reporting to the President & General Manager based in Morgan Hill, CA and will have about 5 direct reports.
Requirements: Bachelor’s degree in engineering, business, or related field (Master’s preferred).
10+ years of sales experience in the Test and Measurement industry, with at least 5 years in a leadership role.
Proven track record of driving revenue growth and managing complex sales cycles.
Strong technical understanding of test and measurement solutions (e.g., VNA, signal sources/analyzers, network testers).
Excellent communication, negotiation, and interpersonal skills with ability to manage multiple priorities in a lean environment.
Willingness to travel domestically and internationally as needed.
Experience with global sales and channel management.
Familiarity with regulatory standards and compliance in electronics testing.
Proficiency in CRM tools (e.g., Salesforce) and data-driven decision-making. The annual base salary range for this position is $225,000 - $300,000. Please note that the salary information is a general guideline only. Anritsu Company considers factors such as (but not limited to) scope and responsibilities of the position, candidate’s work experience, education/ training, key skills as well as market and business considerations when extending an offer.
Why work at Anritsu? Please visit us on Comparably to see what our employees love about working here!
Apply
Location:
Morgan Hill

We found some similar jobs based on your search