Hunter Douglas is the world's leading manufacturer of window coverings and a major manufacturer of architectural products. We are a brand that you know and trust. With more than 100 years of innovation, we've defined our industry with proprietary products that deliver revolutionary style and functionality and can be found in millions of homes and commercial buildings globally. As a member of the Hunter Douglas family of brands, Sunpro embraces a very simple philosophy and day-to-day mission, which is that our success is only the result of the success of our dealers/business partners. Our dealers succeed because we care deeply about them and their reputation. As a result, we ensure that they receive top-quality retractable screens and awnings at a competitive price and the fastest turnaround possible. We are searching for candidates that are driven, intelligent, creative, and entrepreneurial. By offering challenging and accelerated opportunities for growth, powered by a shared hunger for success, we create a space for your career to thrive. In return for your expertise, we are committed to providing competitive and robust total compensation and benefit packages to ensure you feel valued. Our dream is to become the fastest growing, most loved, window covering company in the world. What's yours?

Position Overview SPF Screens & Awnings is seeking a results-driven and strategic Regional Sales Director to lead our national growth efforts. At SPF Screens & Awnings, we've built something special in outdoor living solutions — now we need someone who can scale it, expand it, and close it. This executive will spearhead initiatives aimed at market expansion, sales enablement, and closing performance gaps across all regions. The role requires a visionary leader who excels in developing scalable sales strategies, optimizing team performance, and equipping sales managers with the tools and training necessary to succeed in both established and emerging markets. What you'll do Partner with other cross functional leaders to rethink how we onboard, train and develop our salesforce. Including but not limited to redevelopment of content, expansion of tools, creating systems for coaching. Build and refine sales enablement programs that enhance team performance and increase closing rates across all market segments. Implement tools, resources, and data-driven insights to support the full sales cycle, from prospecting to closing. Develop a sales operations framework to optimize territory coverage and forecasting accuracy. Continuously monitor Sales Management's Team close ratios to identify trends, strengths, and areas for improvement. Conduct regular (daily) reviews of the Sales Management KPI Spreadsheet and Qlik dashboards Ensure this is kept up to date Review YOY data daily Ensure alignment with monthly revenue targets, proactively addressing any gaps or pacing issues.

Market Expansion: Identify high-opportunity regions and implement successful and replicable go-to-market strategies. Forge key partnerships and expansion strategies to rapidly grow our footprint. Identify and nurture high-impact partnerships and distribution channels that accelerate geographic growth. Develop sales playbooks to ensure consistent success across markets. Sales Leadership & Management Development: Provide coaching and upskill existing and new sales managers Drive data driven decision making to become a part of the sales culture Main KPIs: Sales Revenue as compared to Marketing Spend, Sales Revenue as a % of total goal, Close Ratio, Revenue Per Appointment

Roll out leadership development and onboarding programs that scale. Set goals, drive accountability, and turn managers into true business leaders. Design structured leadership training programs that build managerial capabilities and ensure scalability. Provide direct leadership, mentorship, and accountability to sales managers, focusing on leadership growth and team development.

Cultivate a proactive, feedback-rich culture that fosters continuous improvement and accountability. Promote the sharing of best practices across markets to build a high performing, aligned leadership team. Coach and oversee Sales Management who directly oversees appointment setting Monitor call to appointment conversion ratio, appointments generated, sit ratios, etc.

Marketing That Drives Revenue: Work collaboratively with marketing team who oversee content, digital campaigns, SEO, incremental media and social that generate real pipeline. Cross-Functional Growth Leadership: Partner with People Ops, Production, Business Ops, and Customer Success to ensure alignment & seamless execution of market growth initiatives. Collaborate with Production Team as necessary to ensure revenue is in line with Installation expectations

Build sales forecasts and performance dashboards that drive smart decisions. Collaborate with CEO to establish KPIs, market-specific budgets, and performance dashboards. Who you are 8+ years' experience sales leadership, ideally in home services or related industries. Proven success launching new markets and improving sales performance. You've built and led high-performing, multi-region sales orgs. Data-driven operator: you know your metrics, and how to move them. Strong grasp of sales enablement, CRM, digital marketing, and leadership coaching. A builder's mindset — scrappy, agile, and ready to roll up your sleeves. Experience scaling in the home improvement or outdoor living industries. Familiarity with tools like Salesforce, Google Ads, or analytics dashboards. A network of high-performing sales talent or potential partners. What's in it for you? Annual base salary range: $119,000.00- $161,000.00 Bonus target range: 25-25% Generous benefits package including medical, dental, vision, life, disability A company culture that prioritizes internal development and professional growth Time off with pay 401(k) plan with a degree of employer matching Paid parental leave Wellness programs and product discounts Please note, all offers presented to candidates are carefully crafted to ensure market competitiveness, equity, and reflect the individual candidate's education, experience, skills and potential. Hunter Douglas is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

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