Area Vice President of Hospice Growth Business Development

**Based out of McKinney, TX (supporting Oklahoma & Texas)

The Area Vice President of Hospice Growth will drive strategic growth across a defined region. This role will provide growth leadership, mentorship, and coaching to a growth team to exceed census, contact, referral and admission goals while fostering strong provider relationships and partnerships. High-impact leader who thrives in a results-driven environment, is passionate about home health and hospice and hospice and understands the delicate balance of patient-centered care and competitive growth.

* Lead, coach, and develop a regional growth team focused on referral generation and market penetration. * Drive performance against monthly and quarterly targets including contact, referral, admission and conversions. * Build and maintain strong, consultative relationships with hospitals, physicians, SNFs, ALFs, and other referral sources as determined. * Partner with branch and clinical leadership to ensure alignment between growth efforts and service delivery capabilities. * Monitor market trends and competitors to identify new business opportunities. * Implement standardized growth processes and ensure CRM documentation is timely and accurate. * Support onboarding and continued training of new liaisons/growth staff. * Regularly evaluate team performance, providing feedback, recognition, and corrective action when needed. * Represent the organization at regional industry events and networking functions.

Qualifications

* Minimum 5 years of healthcare growth experience, with at least 2 years in a leadership or multi-site management role. * Proven track record of growth team success in home health and hospice or a closely related field. * Deep understanding of Medicare home health and hospice regulations and referral dynamics. * Bachelor's degree preferred; clinical or healthcare background preferred. * High integrity, confidentiality, and emotional intelligence.

Preferred Candidate Traits

* Strong understanding of referral partner needs and clinical alignment. * Natural motivator and mentor who leads with transparency and accountability. * Self-starter with a strategic mindset and ability to execute. * Passionate about delivering quality care and making a difference in patients' lives.