Overview

Responsibilities: Proactive Sales Development: Lead sales efforts targeting SMERF group segment, identifying and converting leads to bookings. Develop and implement tailored strategies for acquiring group business, leveraging knowledge of the local market Market Expertise: Conduct market research to understand trends, demands, and competition within the SMERF segments. Utilize insights to align sales strategies with market opportunities, maximizing revenue potential for the hotel Client Relationship Management: Build and maintain strong relationships with SMERF segment clients, ensuring repeat business and long-term partnerships. Engage in regular client follow-ups to nurture leads and maintains a robust pipeline. Sales Activity Goals: Achieve and exceed sales activity metrics through proactive outreach (e.g., calls, emails, in-person meetings). Maintain a detailed and updated sales pipeline, tracking progress against individual and team revenue goals. Digital Tools and Technology Utilization: Utilize digital sales systems (e.g., CVENT, CRM, PMS, ZoomInfo, LinkedIn, etc.) for managing leads and streamlining sales processes. Stay proficient in technology to enhance efficiency and effectiveness in sales efforts. Training and Development: Stay current on industry trends and best practices in sales and hospitality. Share knowledge with the team and participate in training sessions to improve sales techniques and strategies. Collaboration and Teamwork: Work closely with other departments to ensure alignment in sales strategies and objectives. Foster a collaborative team environment that encourages sharing insights and resources. Qualifications Qualifications: Bachelor’s degree in Hospitality Management, Business Administration, or a related field preferred. Proven experience in hospitality sales, particularly within the Group SMERF segments. Excellent communication, negotiation, and interpersonal skills. Proficiency in Microsoft Office Suite and sales software. Strong analytical skills with a goal-oriented and results-driven mindset. Experience Preferred 1 year(s): Experience in hospitality sales, particularly within the Group SMERF segments.