Vice President of Wholesale Sales
New Yesterday
Our client is seeking a Vice President of Wholesale Sales with a deep understanding of the luxury consumer to lead their wholesale and owned retail sales strategy to drive both sell-in and sell-out performance. You will be responsible for accelerating revenue growth, enhancing retail excellence, and strengthening strategic partnerships while growing and optimizing the Brick & Mortar footprint. Using your passion for innovation and a sharp eye for brand integrity, you will help shape the sales vision in alignment with their broader mission: to translate emotions into unique, sensorial experiences.
The salary range for this role is approximately $230,000 - $250,000 plus bonus based on experience.
Responsibilities:
Drive comprehensive commercial strategy across wholesale and retail channels, leading both sell-in and sell-out initiatives to accelerate revenue growth and expand market share
Develop and execute sell-in strategies, from optimizing current door productivity to identifying and securing new distribution opportunities, ensuring strategic alignment and optimal product placement
Build effective allocation strategies, partnering with Operations to ensure sufficiency of product in the right doors at the right times
Provide visionary sell-out leadership, guiding a national Field Team to deliver an elevated luxury experience at every point of distribution and drive strong door-level performance
Continuously monitor and analyze performance data to maximize customer satisfaction, improve conversion, and unlock revenue potential
Collaborate cross-functionally with marketing, product, and visual teams to ensure cohesive execution at POS and alignment between sales efforts, brand positioning, and promotional strategies
Lead the end-to-end commercial strategy across wholesale and retail channels, driving revenue growth, market share, and brand elevation
Develop and execute the retail strategy for brick-and-mortar stores with a focus on store performance, profitability, clientelling and customer experience
Nurture strong relationships with key wholesale accounts and strategic partners to identify growth opportunities and strengthen distribution
Identify and evaluate opportunities for retail expansion, including new store openings and market penetration
Stay ahead of industry trends and consumer behavior to proactively address challenges and capitalize on opportunities
Analyze key retail and sell-out metrics to implement initiatives that increase foot traffic, conversion rates, and sales performance
Build, mentor, and inspire a high-performing sales organization including Key Account, Retail, Sales Operations and Field Sales
Manage team spanning wholesale and owned door, ensuring consistent brand representation and performance at all points of sale
Partner with the National Field Sales Lead to train the field team, set sales targets, and achieve door-level goals
Set clear performance expectations, provide ongoing coaching, and foster a culture of accountability and collaboration
Partner with HR to develop and implement training and development programs to enhance customer engagement and sales capabilities
Own and manage the sales P&L, ensuring alignment with financial targets and business objectives
Oversee operational budgets tied to freelance staffing, sell-out marketing activities, and investments in retail doors
Develop and maintain accurate sales forecasts and performance reporting to inform strategic decisions and resource allocation
Optimize sales operations, including inventory management, pricing strategies, and promotional planning
Required Qualifications:
Bachelor's degree preferred
15+ years of fashion /beauty experience combined, with a focus on wholesale sales, at least 5 years in a senior leadership role overseeing wholesale and direct retail channels
Proven track record of achieving and exceeding revenue targets in a consumer-driven industry, preferably beauty, fashion, or luxury goods
Strong understanding of retail operations, including better brick and mortar store management and customer experience
Exceptional leadership skills with the ability to motivate and guide diverse teams
Excellent analytical and strategic thinking skills with the ability to turn data into actionable insights
Strong communication and negotiation skills to build relationships with internal stakeholders and external partners
Ability to thrive in a fast-paced, dynamic environment while maintaining a focus on long-term goals
If you meet the required qualifications and are interested in this role, please apply today.
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Opportunity Awaits.
- Location:
- New York, NY, NY, United States
- Job Type:
- FullTime